Our Business
Your footwear, accessories and apparel global partner
JVI-solesbyMICHELIN, the division that conceives, develops and produces Michelin soles. It also owns JVI-Repair, a division created to renew, improve and give new life to footwear, through an extensive catalog of Michelin soles.
NexX4™ is JVI’s patented innovation – a next-generation material that delivers four key benefits: grip, durability, lightness, and unlimited graphic design across a wide range of applications.
Expertise and experience to meet specific consumer needs
We have decades of experience in performance, technology and creativity. We have been consolidating our expertise thanks to more than 10 years’ experience as a global Michelin soles licensee, working with leading international brands in all application areas: from sports to fashion, from outdoor to work and uniforms.
We are, above all, the bearers of a strong knowledge in terms of the scenario. Indeed, we constantly study and analyze the universe of sports and outdoor performance (of which we are enthusiastic players), the trends within the lifestyle world and the Work & Uniform segment.
We place ourselves as a key player, thus offering our clients expertise and activities on three main levels:
- We work primarily on the concept, design and production of soles and other technical components.
- A second level refers to the concept and development of exclusive technologies, compound and materials.
- Strategic and consulting support aimed at brands in the world of footwear is JV International‘s additional area of specialization.
Our Brand
To overcome the traditional boundaries of rubber JV International had the intuition to transpose and evolve alternative techniques and materials already used in the automotive field.
Thus was born NexX4™, a patented innovation that changes the rules of the game in terms of technology, materials and design methodology.
NexX4™‘s formula makes possible to boost and achieve simultaneously 4 essential benefits within the same outcome: grip, lightness, durability, unlimited graphic design; while keeping all these features at wide temperature ranges.
This innovation has a very wide application range and ensures a long-lasting experience for demanding people everywhere.